Waterfall enrichment, built in

The Lead Enrichment Tool That Fills Every Gap in Your CSV

Upload a list of names or companies and Getlead runs waterfall enrichment across a 420M+ verified B2B database plus live SMTP checks. You get back verified work emails, titles and company data, not guesses.

Enrich your first list

Flat from $19.90 a month · no enrichment credits · 12,400+ teams

★ Trustpilot
Rated 4.8/5 · 200+ reviews
✓ Verified· May 2, 2026

Replaced Apollo overnight. Reply rate went from 2% to 14% in week one. Wish I found this sooner.

Natasha B.
Natasha B.
Founder, B2B SaaS

Before and after

From half-empty CSV to send-ready list

This is what lead enrichment looks like on a real upload: same rows in, every gap filled with an SMTP-verified value out.

leads_raw.csv
NameCompanyEmailTitle
Elena VargasLoopstack- -- -
Daniel KimRelaymetrics- -- -
Priya NairFieldnote HQ- -- -
Tom BeckerQuotaflow- -- -
leads_enriched.csv
NameCompanyEmailTitle
Elena VargasLoopstackelena@loopstack.ioFounder & CEO Verified
Daniel KimRelaymetricsdaniel@relaymetrics.comCo-founder Verified
Priya NairFieldnote HQpriya@fieldnotehq.comCEO Verified
Tom BeckerQuotaflowtom@quotaflow.appHead of Sales Verified
83% of rows filled0 bounces on sendrun time: 4 min

The data refinery

One lead enrichment tool, four moving parts

Upload, match, verify, push. The background is the actual Getlead dashboard your team will work in, not an illustration.

leads_raw.csv · column mapping
leads_raw.csv uploaded
50,000 rows · 4 columns detected
Auto-mapped
full_nameName
companyCompany
websiteDomain
linkedin_urlLinkedIn
One identifier per row is enough: name + company, a domain, or a LinkedIn URL

How the waterfall works

One row in, four sources, one verified record out

Every row cascades through sequential sources until a verified match is found. No source is trusted without a live SMTP check at the end.

Elena Vargas, LoopstackInput row
01Getlead 420M+ database

Direct match against verified B2B contacts

~64% match
02Email pattern engine

Derives the company's address format from known emails

+11%
03Live web crawl

Scans the company site and public pages for contacts

+8%
04SMTP verification

Live handshake on every candidate before it reaches you

invalid removed
elena@loopstack.ioFounder & CEO · SaaS · 11-50 · Austin, US
Enriched output83% of rows verified

The method

What is waterfall enrichment?

Most lead enrichment software queries one database and stops, so every gap in that database becomes a gap in your list. Waterfall enrichment treats providers as a sequence instead of a single lookup.

Getlead runs that sequence automatically: its 420M+ database first, then a pattern engine, then a live web crawl, with SMTP verification gating everything. You never orchestrate providers or juggle API keys.

Waterfall enrichment, defined

Waterfall enrichment is a data enrichment method that checks multiple sources in sequence: when the first source cannot match a contact, the request cascades to the next one until a verified result is found, producing much higher match rates than any single provider alone.

Inside the product

B2B data enrichment, shown, not described

From the same platform that runs the waterfall: live verification, reviewed output rows and ICP-scored results.

SMTP VERIFICATION

Every Enriched Email Passes a Live SMTP Check

The lead enrichment tool never hands you a guess. Each candidate email goes through MX, SMTP, disposable and catch-all checks at enrichment time, so invalid rows are removed before export instead of bouncing in your campaign.

Real-time SMTP handshake on every row
Catch-all and disposable addresses flagged
Up to 99% inbox delivery on enriched lists
Getlead SMTP email verification screen

ENRICHED OUTPUT

Whole Records Out, Not Just an Email Column

Titles, seniority, industry, company size and location come attached to every match, reviewed row by row before you export or push to a campaign.

Title, industry, size and location appended
Row-level verification status
Export CSV or push straight to campaigns
company-contacts · matched records
NameCompanyEmailStatus
Elena VargasFounder & CEOLoopstackelena@loopstack.io Valid
Daniel KimCo-founderRelaymetricsdaniel@relaymetrics.com Valid
Priya NairCEOFieldnote HQpriya@fieldnotehq.com Valid
Tom BeckerFounderQuotaflowtom@quotaflow.app Catch-all

ICP TARGETING

Enrich Toward an ICP, Not a Column Count

Define who you actually sell to and the waterfall scores every enriched row against it. The output is a list sorted by fit, not alphabet.

ICP built from title, size and industry
Fit score on every enriched row
Weak-fit rows filtered before export
icp-builder · profile score
IndustryB2B SaaS, martech
Company size11-50 employees
Buyer titlesFounder, Head of Growth
SignalHiring SDRs, runs cold outreach
ICP fit84/100
2,391 matching companies

The credit problem

Per-credit pricing punishes your best months

Enrichment credits meter every row you touch. Here is the same 10,000-row job priced both ways.

Credit-based enrichment (Apollo, Clearbit style)
List to enrich10,000 rows
Credits burned10,000 credits, 1 per row
Active year on a seat$1,200 to $6,000, every year
Re-enrich a stale listPay the same credits again

Big lists blow past credit allowances and force tier upgrades. Your best months cost the most.

Getlead flat plan
List to enrich10,000 rows
Credits burned0, there are no credits
Plan priceFlat from $19.90 a month
Re-enrich a stale listIncluded, run it again

One flat price covers enrichment, SMTP verification and cold email sending. 14-day money-back guarantee.

Pricing

Flat plans for lead enrichment

No enrichment credits, no per-row billing. Every plan includes the full waterfall, SMTP verification and cold email sending, with a 14-day money-back guarantee.

Starter Plan

Billed monthly. Cancel anytime.

$19.90/mo

Perfect for solopreneurs and small businesses getting started with lead generation.

1,000 Verified B2B Leads icon
1,000 Verified B2B Leads
Fresh contacts every month, allowance resets automatically.
5,000 Email Sends per month
Connect one mail account
LinkedIn B2B Leads
Scrape leads from LinkedIn
Automated follow-up sequences
Send auto follow-ups to get more replies
Basic lead scraping
CSV import & export
Single mail integration
Cancel anytime
No contract, no cancellation fee
MOST POPULAR

Freelancer & Founder

Billed monthly. Cancel anytime.

$99.90/mo

For marketers and businesses who want full automation and advanced control.

MCP server included
50,000 Lead Scrapes per month icon
50,000 Lead Scrapes per month
Scrape across 9 different sources
300,000 Email Sends per month icon
300,000 Email Sends per month
Send cold emails at scale
70,000 Verified B2B Leads icon
70,000 Verified B2B Leads
From the 420M+ B2B database, every month
Unlimited mail accounts
Connect as many mailboxes as you need
Advanced reporting & analytics
Full CSV/Excel export
Email scheduling optimization
Gmail, Resend, AWS SES, SendGrid, Mailgun, Postmark, SMTP connection
10 different lead scrape sources
Cancel anytime
No contract, no cancellation fee
Lead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logoLead scraping source logo

Agency+

Billed monthly. Cancel anytime.

$199.90/mo

For professionals who need verified emails, CRM lead management, and stronger deliverability.

MCP server included

Everything in PRO, PLUS:

UNLIMITED Lead Scraping icon
UNLIMITED Lead Scraping
No monthly caps, all 9+ sources
UNLIMITED Email Sends icon
UNLIMITED Email Sends
Send cold emails without limits
Built-in CRM system icon
Built-in CRM system
Manage leads, deals, and follow-ups in one place.
Built-in email verification icon
Built-in email verification
Validate emails before campaigns.
Team Members - 5 USERS icon
Team Members - 5 USERS
Collaborate with up to 5 team members.
Built-in Lead Pipeline icon
Built-in Lead Pipeline
Move leads through every sales stage.
Reduce Bounce Rate icon
Reduce Bounce Rate
Improve deliverability with AI+
Multiple Sender Mailboxes icon
Multiple Sender Mailboxes
Scale sending across multiple mailboxes.
180,000 B2B Leads every month
Pull verified contacts from the 420M+ B2B database
Protect sender reputation
Keep your emails landing safely.
Priority support
Get faster help when needed
Cancel anytime
No contract, no cancellation fee
★ TrustpilotRated 4.8 / 5 · 200+ reviews

2,400+ teams. Real results.

✓ Verified· Jun 6, 2026
My three SDRs share one license instead of three Apollo seats. 31 meetings last month and the data is cleaner.
Priya M.
Priya M.
SDR Manager, Logistics Tech
✓ Verified· May 25, 2026
Skeptical about the flat price, honestly. Landed my first client in 11 days and never looked at the competition again.
Gustav H.
Gustav H.
Founder, Consulting Firm
✓ Verified· May 8, 2026
The niche filters are the secret. Tight list of 400 ops leaders, personalized opener, 6.4% reply rate on the first run.
Talia B.
Talia B.
Growth Marketer, Fintech
✓ Verified· Apr 30, 2026
We resell lead gen but never did our own. Three months of sequences brought 5 retainer clients. Physician, healed.
Mateo O.
Mateo O.
Agency Owner, PPC
✓ Verified· Apr 9, 2026
Outbound through Getlead cut CAC by half versus our paid channels. The CRM handoff to sales is seamless.
Elaine W.
Elaine W.
VP Marketing, HR Tech
✓ Verified· Mar 27, 2026
We torched a domain with another sender before this. The built-in warm-up saved our domain and deliverability recovered in three weeks.
Kofi D.
Kofi D.
BD Lead, Manufacturing SaaS

FAQ

Lead enrichment questions

What is a lead enrichment tool?

A lead enrichment tool takes a partial contact list (names, companies or domains) and fills in the missing fields: verified work emails, job titles, company size, industry and more. Getlead enriches CSV uploads against its 420M+ verified B2B database and confirms every email with a live SMTP check before export.

What is waterfall enrichment?

Waterfall enrichment is a data enrichment method that checks multiple sources in sequence: when the first source cannot match a contact, the request cascades to the next one until a verified result is found, producing much higher match rates than any single provider alone. Getlead runs its database, an email pattern engine, a live web crawl and SMTP verification in that order for every row.

What fields can Getlead enrich?

Verified work email, job title, seniority, company name, company domain, industry, employee count, location and technology signals where available. You choose which columns to append at export time.

How accurate is the enriched data?

Every returned email passes a live SMTP handshake at enrichment time, so invalid addresses are removed instead of being sold to you. On US B2B lists an 80%+ match rate on found emails is typical, and risky catch-all addresses are flagged separately.

Do you charge per enrichment credit?

No. Most enrichment tools meter every row with credits, so a big list means a big bill. Getlead plans are flat from $19.90 a month with generous monthly allowances, and there are no overage fees.

Can I enrich from just a LinkedIn URL or a domain?

Yes. Your CSV only needs one usable identifier per row: a name plus company, a company domain, or a LinkedIn profile URL. The waterfall resolves the rest of the record from whichever field you have.

Is lead enrichment GDPR compliant?

Getlead enriches from publicly available business contact data, which is processed under GDPR's legitimate interest basis for B2B outreach. You must still identify yourself honestly in outreach and honor opt-outs, and Getlead includes compliant unsubscribe handling.

Related

Free Email Finder Email Verification Lead Generation Tool B2B Data Provider Bulk Email Verifier Best B2B Data Enrichment Tools Lead Scraper ICP Builder

Enrich your next list on one flat plan

Waterfall enrichment, SMTP verification and cold email sending included. No credits, ever.

See plans from $19.90 a month

14-day money-back guarantee · 12,400+ teams