What is a sales lead?
A sales lead is a person or company that could buy what you sell, with enough information to contact them: name, title, company and a work email or phone number. A lead becomes a prospect once you confirm they fit your customer profile, and a qualified lead once they show a need, budget, authority and timing.
What is the difference between a lead and a qualified lead?
A lead fits your profile on paper. A qualified lead has confirmed it: they have the problem you solve, they can approve or influence the purchase, and they have a reason to act soon. Most teams call a lead marketing qualified after engagement and sales qualified after a conversation.
Where can I get B2B sales leads?
Three common routes: search a B2B contact database yourself, buy a custom list built to your profile, or hire someone to find and contact leads for you. On Getlead you can do all three: search 177M+ contacts, order a hand-checked list from $99, or have Getlead find, email and follow up for $0.03 per email sent.
Is it worth buying sales leads?
It is worth it when the list is built to your customer profile and every email is verified before you send. Generic purchased lists bounce: in our SMTP check of 383,368 raw B2B addresses, 23.9% were invalid and 16.7% were catch-all. A bounce rate that high damages your sending domain, so verification matters more than list size.
How much do sales leads cost?
It depends on the route. A hand-checked custom list on Getlead costs $99 for 500, $149 for 1,000, $399 for 5,000. Done for you outreach costs $0.03 per email sent, from a $30 deposit. Searching the database is free, and revealing emails uses plan credits.
How do I qualify sales leads?
Check fit first (industry, size, location, title), then intent (a reply, a question, a pricing visit), then the essentials in the first conversation: the problem, who decides, the budget range and the timing. Leads that fail fit should never be emailed; leads that fail intent stay in nurture.
Are the leads verified?
Every email in a hand-checked list and every address Getlead sends to is checked over SMTP first. Catch-all addresses are flagged separately, because the server accepts everything and cannot confirm the mailbox exists.